Rhetoric, Inc. Ford's Filmmaking and the Rise of Corporatism.

Rhetoric, Inc. Ford's Filmmaking and the Rise of Corporatism.

In 1914, the Ford Motor Company opened its Motion Picture Laboratory, an in-house operation that produced motion pictures to educate its workforce and promote its products. Just six years later, Ford films had found their way into schools and newsreels, travelogues, and even feature films in theater...

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Bibliographic Details
Main Author: Johnson, Timothy
Format: eBook
Language:English
Published: University Park Penn State University Press, 2021.
Series:RSA series in transdisciplinary rhetoric.
Subjects:
United States.
Automobile industry and trade > Social aspects > United States > History.
Corporate state > United States > History.
Industrial films > Social aspects > United States > History.
Rhetoric > Economic aspects > United States > History.
LANGUAGE ARTS & DISCIPLINES / Rhetoric.
Automobile industry and trade > Social aspects.
Corporate state.
EBSCO eBooks
History.
Electronic books.
Online Access:EBSCOhost
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Table of Contents:
  • Intro
  • COVER Front
  • Copyright Page
  • Table of Contents
  • Acknowledgments
  • Introduction
  • Notes to Introduction
  • Chapter 1: Spreading the Industrial Aesthetic in Ford's Educational Films
  • Notes to Chapter 1
  • Chapter 2: Ford's Montage Films and the "Rhetorical Economy
  • Notes to Chapter 2
  • Chapter 3: Ford's Cinematic Production of Economic Space
  • Notes to Chapter 3
  • Chapter 4: Spectacle and Spectatorship in Ford's World's Fair Films
  • Notes to Chapter 4
  • Chapter 5: War, Industrial Globalization, and the Managerial Gaze
  • Notes to Chapter 5
  • Notes
  • Bibliography

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