New media and visual communication in social networks
"This book examines communication strategies in the context of social media and new digital media platforms and explores the effects of visual communication on social networks, visual identity, television, magazines, newspapers, and more"--
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| Format: | eBook |
| Language: | English |
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Hershey, PA
Information Science Reference,
[2020]
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| Series: | Advances in multimedia and interactive technologies (AMIT) book series.
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| Online Access: | EBSCOhost Перейти в каталог НБ ТГУ |
Table of Contents:
- Chapter 1. Presentation of visual culture elements in digital environments with special effect technologies / Türker Elitaş
- chapter 2. Visual literacy and visual rhetoric : images of ideology between the seen and the unseen in advertising / Paulo M. Barroso
- chapter 3. Visuality in corporate communication / Özen Okat, Bahadır Burak Solak
- chapter 4. How is a country image and identitiy construction reflected via discourses in press? / Emel Özdemir
- chapter 5. Journalism and communication design in new media / Rengim Sine Nazlı, Bahar Akbulak, Arzu Kalafat Çat
- chapter 6. A critical appraisal of crime over social networking sites in the context of India : social networking sites / Unanza Gulzar
- chapter 7. Mobile-based social media, what is cutting? : mobile-based social media : extensive study findings / Christopher Kipchumba Chepken
- chapter 8. Erdogan vs. Erdogan : a polarized post-truth case in social media reality / Savaş Keskin
- chapter 9. Is somebody spying on us? : social media users' privacy awareness / Şadiye Deniz
- chapter 10. Virtual resistance of "Çiftlik (Farm) Bank scapegoats" and discursive atonement of "being scammed" / Gurur Sönmez, Savaş Keskin
- chapter 11. Identity design and identities exhibited in social networks : a review based on Instagram influencers / Mehmet Ferhat Sönmez
- chapter 12. Real-time marketing as a new marketing approach in the digital age : a study on the brands' social media sharing in Turkey / Selçuk Bazarcı
- chapter 13. Social networks : the new medium of advertising
- Instagram case / Zuhal Akmeşe
- chapter 14. Rise of Facebook in the USA and WeChat in China : commodification of users / Naziat Choudhury
- chapter 15. Voyeurism in social networks and changing the perception of privacy on the example of Instagram / Serpil Kır
- chapter 16. Carnivalesque theory and social networks : a qualitative research on Twitter accounts in Turkey / Sefer Kalaman, Mikail Batu.