Knowledge-driven innovation in start-ups and SMEs emerging research and opportunities

"This book addresses several topics in the discipline of business articulated with the discipline of innovation. It presents a new approach for innovation process for start-ups, providing information about all steps that must be followed. It also presents a method for evaluating the time of the...

Полное описание

Библиографическая информация
Главный автор: Sousa, Joana Coutinho de, 1986-
Другие авторы: Gaspar, Jorge, 1973-
Формат: Электронная книга
Язык:English
Публикация: Hershey PA Business Science Reference (an imprint of IGI Global), [2019]
Серии:Advances in business strategy and competitive advantage.
Предметы:
Online-ссылка:EBSCOhost
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Оглавление:
  • Introduction
  • Innovation
  • Start
  • Develop
  • Business plan
  • Go-to-market
  • In the future
  • Solutions and recommendations
  • Future research directions
  • Conclusion.