Linking cultural dimensions and CSR communication emerging research and opportunities

Linking cultural dimensions and CSR communication emerging research and opportunities

"This book proposes an extension of existing studies that explore the link between CSR and cultural dimensions and demonstrate that cultural dimensions and CSR communication are independent on corporate websites. It also offers guidelines to implement culturally congruent websites and to measur...

Полное описание

Библиографическая информация
Главный автор:	Palazzo, Maria
Формат:	Электронная книга
Язык:	English
Публикация:	Hershey, PA IGI Global, Business Science Reference (an imprint of IGI Global), [2019]
Серии:	Advances in business strategy and competitive advantage.
Предметы:	Social responsibility of business. Corporate image. Web sites. BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior EBSCO eBooks Electronic books.
Online-ссылка:	EBSCOhost Перейти в каталог НБ ТГУ

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