Linking cultural dimensions and CSR communication emerging research and opportunities

Linking cultural dimensions and CSR communication emerging research and opportunities

"This book proposes an extension of existing studies that explore the link between CSR and cultural dimensions and demonstrate that cultural dimensions and CSR communication are independent on corporate websites. It also offers guidelines to implement culturally congruent websites and to measur...

Полное описание

Библиографическая информация
Главный автор: Palazzo, Maria
Формат: Электронная книга
Язык:English
Публикация: Hershey, PA IGI Global, Business Science Reference (an imprint of IGI Global), [2019]
Серии:Advances in business strategy and competitive advantage.
Предметы:
Social responsibility of business.
Corporate image.
Web sites.
BUSINESS & ECONOMICS / Industrial Management
BUSINESS & ECONOMICS / Management
BUSINESS & ECONOMICS / Management Science
BUSINESS & ECONOMICS / Organizational Behavior
EBSCO eBooks
Electronic books.
Online-ссылка:EBSCOhost
Перейти в каталог НБ ТГУ
Оглавление:
  • Mapping the field : cultural dimensions explored by Hofstede
  • Emerging trends in business ethics, CSR and sustainability
  • Emerging trends in stakeholder engagement and CSR communication
  • Bridging cultural dimensions and CSR communication
  • Extending the field : the empirical research
  • From hypotheses to result s: the independency of CSR communication on corporate websites from cultural dimensions
  • About the author
  • Index.

Похожие документы