Yilmaz, R. (2019). Handbook of research on narrative advertising. Business Science Reference.
Chicago Style (17th ed.) CitationYilmaz, Recep. Handbook of Research on Narrative Advertising. Hershey, PA: Business Science Reference, 2019.
MLA (8th ed.) CitationYilmaz, Recep. Handbook of Research on Narrative Advertising. Business Science Reference, 2019.
Warning: These citations may not always be 100% accurate.
