Strategies and tools for managing connected consumers

Strategies and tools for managing connected consumers

"This book explores the social impact and influence of social media on online businesses"--

Библиографическая информация
Другие авторы:	Ho, Ree C., 1986-
Формат:	Электронная книга
Язык:	English
Публикация:	Hershey, PA Business Science Reference, [2020]
Серии:	Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
Предметы:	Electronic commerce. Social media > Economic aspects. Customer relations. EBSCO eBooks Electronic books.
Online-ссылка:	EBSCOhost Перейти в каталог НБ ТГУ

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