Emotional, sensory, and social dimensions of consumer buying behavior
"This book explores the importance of the emotional side of shopping and discusses shopper behavior influences in a highly competitive, changing, and challenging retail industry"--
| Other Authors: | , |
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| Format: | eBook |
| Language: | English |
| Published: |
Hershey, PA
IGI Global, Business Science Reference,
[2020]
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| Series: | Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
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| Subjects: | |
| Online Access: | EBSCOhost Перейти в каталог НБ ТГУ |
| LEADER | 02172cam a2200481 i 4500 | ||
|---|---|---|---|
| 001 | koha001014330 | ||
| 003 | OCoLC | ||
| 005 | 20250222070031.0 | ||
| 006 | m d | ||
| 007 | cr cnu---unuuu | ||
| 008 | 190826s2020 paua ob 001 0 eng | ||
| 010 | |a 2019037788 | ||
| 035 | |a koha001014330 | ||
| 040 | |a DLC |b eng |e rda |c DLC |d OCLCO |d OCLCF |d N$T |d YDX | ||
| 020 | |a 9781799822226 |q electronic book | ||
| 020 | |a 1799822222 |q electronic book | ||
| 020 | |z 9781799822202 |q hardcover | ||
| 020 | |z 9781799822219 |q paperback | ||
| 042 | |a pcc | ||
| 050 | 0 | 4 | |a HF5415.32 |b .E5274 2020 |
| 082 | 0 | 0 | |a 658.8/342 |2 23 |
| 049 | |a MAIN | ||
| 245 | 0 | 0 | |a Emotional, sensory, and social dimensions of consumer buying behavior |c [edited by] Ana Maria Soares, Maher Georges Elmashhara. |
| 264 | 1 | |a Hershey, PA |b IGI Global, Business Science Reference, |c [2020] | |
| 300 | |a 1 online resource (xx, 424 pages). | ||
| 490 | 1 | |a Advances in marketing, customer relationship management, and e-services (AMCRMES) book series | |
| 504 | |a Includes bibliographical references and index. | ||
| 520 | |a "This book explores the importance of the emotional side of shopping and discusses shopper behavior influences in a highly competitive, changing, and challenging retail industry"-- |c Provided by publisher. | ||
| 588 | |a Description based on print version record and CIP data provided by publisher; resource not viewed. | ||
| 653 | 0 | |a Consumer behavior. | |
| 653 | 0 | |a Retail trade. | |
| 653 | 7 | |a Consumer behavior. |2 fast |0 (OCoLC)fst00876238 | |
| 653 | 7 | |a Retail trade. |2 fast |0 (OCoLC)fst01096067 | |
| 655 | 0 | |a EBSCO eBooks |9 905790 | |
| 655 | 4 | |a Electronic books. |9 899821 | |
| 700 | 1 | |a Soares, Ana Maria, |d 1968- |9 913495 | |
| 700 | 1 | |a Elmashhara, Maher Georges, |d 1984- |9 913496 | |
| 830 | 0 | |a Advances in marketing, customer relationship management, and e-services (AMCRMES) book series. |9 912848 | |
| 856 | 4 | 0 | |3 EBSCOhost |u https://www.lib.tsu.ru/limit/2023/EBSCO/2376132.pdf |
| 856 | |y Перейти в каталог НБ ТГУ |u https://koha.lib.tsu.ru/cgi-bin/koha/opac-detail.pl?biblionumber=1014330 | ||
| 910 | |a EBSCO eBooks | ||
| 999 | |c 1014330 |d 1014330 | ||
| 039 | |||