Handbook of Research on Innovation and Development of e-Commerce and e-Business in ASEAN
Business-to-consumer (B2C) and consumer-to-consumer (C2C) e-commerce transactions, including social commerce, are rapidly expanding, although e-commerce is still small when compared to traditional business transactions. As the familiarity of making purchases using smart devices continues to expand,...
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| Format: | eBook |
| Language: | English |
| Published: |
Hershey
IGI Global,
2020.
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| Online Access: | EBSCOhost Перейти в каталог НБ ТГУ |