Cross-border e-commerce marketing and managing

"This book will broaden the knowledge on the cross-border e-Commerce industry by bringing the findings and discussion on the driving forces, theoretical backgrounds, legal and logistic framework, law and taxation, trends and technology-integration and case studies pertinent to the cross-border...

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Bibliographic Details
Other Authors: Hoque, Md. Rakibul, Bashaw, R. Edward, 1957-
Format: eBook
Language:English
Published: Hershey PA Business Science Reference, [2021]
Subjects:
Online Access:EBSCOhost
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020 |a 9781799858249  |q (ebook) 
020 |a 1799858243 
020 |z 9781799858232  |q (hardcover) 
020 |z 9781799866138  |q (paperback) 
020 |a 9781799858256  |q (electronic bk.) 
020 |a 1799858251  |q (electronic bk.) 
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049 |a MAIN 
245 0 0 |a Cross-border e-commerce marketing and managing  |c Md Rakibul Hoque and R. Edward Bashaw, editors. 
264 1 |a Hershey PA  |b Business Science Reference,  |c [2021] 
300 |a 1 online resource 
504 |a Includes bibliographical references and index. 
505 0 |a Cross-border e-commerce marketing and management / Md Hoque, R. Bashaw -- Digital marketing / Mohammad Osman Gani, Anisur Rahman Faroque -- Supply chain in cross border e-commerce / Md. Nuruzzaman, Alicia Weber -- Cross-border e-commerce an emerging norm : cross-border e-commerce / Md Rakibul Hoque, R. Bashaw -- Are e-commerce (shopping) companies targeting the right segment in India / Rohit Sood -- Inherited hindrance aspect in Asian Pacific family businesses / Nanieil Shaky -- Cross border e-commerce payments / Noor Begum, Md Hasan -- Cross border e-commerce and small medium enterprises (SMEs) / Muhammad Anshari, Mohammad Almunawar, Syamimi Lim -- Understanding the current research of cross-border e-commerce : a systematic literature review / Jian Mou, Yi Cui -- Big data, artificial intelligence and the internet of things in cross-border ecommerce : big data, AI, and IoT in cross-border e-commerce / Aboobucker Ilmudeen -- Marketing and advertisement in cross-border e-commerce / Mohammad Zahedul Alam -- Cross-border e-commerce security issues and protections / Sumaiya Thaseen, Aarshitha Kopparapu, Gopika Velu, Aswani Cherukuri -- Managing human resources in e-commerce / Roksana Binte Rezwan -- Contingent effect of extrinsic attributes on the association between country of origin and foreign consumer buying intention : insights from cultural based digital services / Md.Salamun Rashidin, Wang Jian, Sara Javed. 
520 |a "This book will broaden the knowledge on the cross-border e-Commerce industry by bringing the findings and discussion on the driving forces, theoretical backgrounds, legal and logistic framework, law and taxation, trends and technology-integration and case studies pertinent to the cross-border e-Commerce industry"--  |c Provided by publisher. 
588 |a Description based on print version record. 
653 0 |a Electronic commerce  |x Management. 
653 0 |a Internet marketing. 
653 0 |a International trade. 
653 7 |a Electronic commerce  |x Management  |2 fast  |0 (OCoLC)fst00906916 
653 7 |a International trade  |2 fast  |0 (OCoLC)fst00977128 
653 7 |a Internet marketing  |2 fast  |0 (OCoLC)fst00977272 
655 0 |a EBSCO eBooks  |9 905790 
655 4 |a Electronic books.  |9 899821 
700 1 |a Hoque, Md. Rakibul,  |9 913721 
700 1 |a Bashaw, R. Edward,  |d 1957-  |9 913722 
856 4 0 |3 EBSCOhost  |u https://www.lib.tsu.ru/limit/2023/EBSCO/2634303.pdf 
856 |y Перейти в каталог НБ ТГУ  |u https://koha.lib.tsu.ru/cgi-bin/koha/opac-detail.pl?biblionumber=1014443 
910 |a EBSCO eBooks 
999 |c 1014443  |d 1014443 
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