Marketing, Creativity and Experiential Design.
This book serves to help students and practitioners to understand and explore marketing and design by looking at the sphere of marketing, experiential design and innovation and providing an overview of experience marketing frameworks and innovation's role in the economy. It also explores brandi...
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| Другие авторы: | , |
| Формат: | Электронная книга |
| Язык: | English |
| Публикация: |
Newcastle-upon-Tyne
Cambridge Scholars Publisher,
2021.
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| Предметы: | |
| Online-ссылка: | EBSCOhost Перейти в каталог НБ ТГУ |