Digitalization as a driver for smart economy in the post-COVID-19 era
"This book presents a global and multidisciplinary approach that can contribute to a better understanding of the relationship and mutual influence of digital, entrepreneurship, marketing, sustainability, customer relationship management and innovation scientific areas"--
| Other Authors: | , , , |
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| Format: | eBook |
| Language: | English |
| Published: |
Hershey, PA
Business Science Reference, an imprint of IGI Global,
[2022]
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| Series: | Advances in finance, accounting, and economics (AFAE) book series.
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| Subjects: | |
| Online Access: | EBSCOhost Перейти в каталог НБ ТГУ |
| Summary: | "This book presents a global and multidisciplinary approach that can contribute to a better understanding of the relationship and mutual influence of digital, entrepreneurship, marketing, sustainability, customer relationship management and innovation scientific areas"-- |
|---|---|
| Item Description: | "Premier Reference Source" -- taken from front cover. |
| Physical Description: | 1 online resource illustrations (some color). |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781799892298 1799892298 |
