Acceptance and Usage of Technology Through the Digital User Experience.
The contemporary world is characterized by the massive use of digital communication platforms and services that allow people to stay in touch with each other and their organizations. This digital transformation has changed marketing in an unpredictable way. However, despite a great deal of investiga...
| Other Authors: | Bahri-Ammari, Nedra, Yahia-Boumaiza, Imene Ben |
|---|---|
| Format: | eBook |
| Language: | English |
| Published: |
Newcastle-upon-Tyne
Cambridge Scholars Publishing,
2022.
|
| Subjects: | |
| Online Access: | EBSCOhost Перейти в каталог НБ ТГУ |
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