Big Data A Road Map for Successful Digital Marketing

Big Data A Road Map for Successful Digital Marketing

Imagine being able to target an audience made up of highly qualified and purchase-ready prospects and easily building them into loyal clients by anticipating their needs and hence offering true value. This is the power of big data for digital marketing. Big Data: A Roadmap for Successful Digital Mar...

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Другие авторы: Singh, Amandeep 1982- (Редактор), Bansal, Rohit 1982- (Редактор), Sharma, Sandhir (Редактор), Abadia, Rhodora, Aggarwal, Kriti, Ahmad, Ashfaq, Balamurugan, S., Baral, Manish Mohan, Cervantes Flores, Oliver Moisés, Cervantes, Valeria Meléndez, Cervera, Claudia Malćn, Chimhundu, Ranga, De la Vega Meneses, José Gerardo, Dhaya, R., Goyal, Gulshan, Gupta, Alock, Hassan, Rumman, Jana, Bhaswati, Kalyani, B. J. D., Kanthavel, R., Kapoor, Komal, Kaur, Harmanpreet, Kaushik, Tanvi, Khoi, Bui Huy, Krishan, Ram, Malhotra, Rohit, Malik, Reena, Mittal, Vipin, Mukherjee, Subhodeep, Palanivelrajan, M., Putri, Seprianti Eka, Rabby, Fazla, Rana, Sudhir, Rasul, Tareq, Sandhu, Namrata, Selvalakshmi, M., Singh, Dilpreet, Trivedi, Sonal, Venkataiah, Chittipaka
Формат: Электронная книга
Язык:English
Публикация: Berlin ; Boston De Gruyter, [2022]
Предметы:
Internet marketing > Technological innovations.
Big data.
BUSINESS & ECONOMICS / Marketing / General.
Role of Big Data, Digital Marketing, Big Data Information, Data Analytics, Business Information System, New Age Marketing, New Age Marketing.
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