Data science for marketing analytics a practical guide to forming a killer marketing strategy through data analysis with Python
Turbocharge your marketing plans by making the leap from simple descriptive statistics in Excel to sophisticated predictive analytics with the Python programming language. Unleash the power of data to reach your marketing goals with this practical guide to data science for business. This book will h...
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| Other Authors: | , |
| Format: | eBook |
| Language: | English |
| Published: |
Birmingham, UK
Packt Publishing,
2021.
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| Edition: | Second edition. |
| Subjects: | |
| Online Access: | EBSCOhost Перейти в каталог НБ ТГУ |