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Anthropological approaches to understanding consumption patterns and consumer behavior

Anthropological approaches to understanding consumption patterns and consumer behavior

"This book provides an anthropological approach to the study of consumption patterns and consumer behavior"--Provided by publisher"--

Bibliographic Details
Other Authors: Chkoniya, Valentina, 1977-, Madsen, Ana, 1977-, Buxrašvili, Paata, 1960-
Format: eBook
Language:English
Published: Hershey, PA Business Science Reference, an imprint of IGI Global, [2020]
Series:Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
Subjects:
Consumption (Economics)
Consumer behavior.
EBSCO eBooks
Electronic books.
Online Access:EBSCOhost
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