Anthropological approaches to understanding consumption patterns and consumer behavior

"This book provides an anthropological approach to the study of consumption patterns and consumer behavior"--Provided by publisher"--

Bibliographic Details
Other Authors: Chkoniya, Valentina, 1977-, Madsen, Ana, 1977-, Buxrašvili, Paata, 1960-
Format: eBook
Language:English
Published: Hershey, PA Business Science Reference, an imprint of IGI Global, [2020]
Series:Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
Subjects:
Online Access:EBSCOhost
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