Managing Consumer Services Factory or Theater? /
This book presents latest research on the evolution of consumer services, as these services continue to become a larger part of the economy in the world. Four core focal points lead the central message of the book: first, the convergence of back and front offices; second, placing the client as a fun...
Published in: | Springer eBooks |
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Corporate Author: | |
Other Authors: | , |
Format: | eBook |
Language: | English |
Published: |
Cham :
Springer International Publishing : Imprint: Springer,
2014.
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Subjects: | |
Online Access: | http://dx.doi.org/10.1007/978-3-319-04289-3 Перейти в каталог НБ ТГУ |