The impact of strategic marketing on enterprise competitiveness
Today, the problem of the enterprise's competitiveness is more urgent than ever for the national economy and for its economic entities - enterprises. It is important to determine what extent the enterprise is competitive with other entities in this market, since a high degree of competitiveness...
| Published in: | Цифровой бренд-менеджмент территорий: глобальный и локальный аспекты : материалы IV Международной трансдисциплинарной научно-практической Web-конференции "Connect-Universum-2018", 29–30 ноября 2018 года С. 138-141 |
|---|---|
| Main Author: | |
| Format: | Book Chapter |
| Language: | English |
| Subjects: | |
| Online Access: | http://vital.lib.tsu.ru/vital/access/manager/Repository/vtls:000671872 |