Anthropological approaches to understanding consumption patterns and consumer behavior
"This book provides an anthropological approach to the study of consumption patterns and consumer behavior"--Provided by publisher"--
| Other Authors: | , , |
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| Format: | eBook |
| Language: | English |
| Published: |
Hershey, PA
Business Science Reference, an imprint of IGI Global,
[2020]
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| Series: | Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
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| Subjects: | |
| Online Access: | EBSCOhost Перейти в каталог НБ ТГУ |
| Summary: | "This book provides an anthropological approach to the study of consumption patterns and consumer behavior"--Provided by publisher"-- |
|---|---|
| Item Description: | "Premier Reference Source" -- taken from front cover. |
| Physical Description: | 1 online resource (xxiv, 546 pages) illustrations (some color). |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 1799831175 1799831183 9781799831181 9781799831174 |